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SG Strong started as a crisis response fund during Covid pandemic in 2020 to support groundup initiatives.

In partnership with GIC, it has now evolved to become Singapore’s first Groundup Leader Fellowship - investing in outstanding community leaders to deliver systems-level change.

About SG STRONG FELLOWSHIP

FROM GROUNDUPS TO IMPACT

More groundup initiatives started

More established network of
groundup groups

$1.05M

Total Funds Raised

$1.50 : $1

Benefit Cost Ratio

223,583+

No. of Beneficiaries Reached

210

Projects Supported

159

Groundup Groups

17,994

No. of Volunteers

SG Strong Fellowship

In partnership with GIC, the SG Strong Fellowship is a 12-month programme that aims to establish a network of leaders to forge a new frontier for a thriving groundup community. 

About SG STRONG FELLOWSHIP

What does the fellowship do?

To nurture a collaborative community of groundup leaders that is equipped, supported and connected, while also developing their ability to identify sector gaps, build self-efficacy and strengthen their commitment to the cause.

Our SG Strong Journey

Phase 1

Respond

Responding to
the crisis

Feb 2020 – Sep 2021

Phase 2

Recovery

Recovering from
the crisis

Oct 2021 – April 2023

Groundup@SG Initiative

Phase 3

Develop

Developing leaders that 
emerged from the crisis

May 2023 – Present

SG Strong Fellowship

When Covid-19 hit our shores, The Majurity Trust with the support of Singapore-based family foundations, philanthropists and corporate partners launched the SG Strong Fund in 2020 as a crisis response fund. It was the start of challenging times for Singapore. But the unprecedented difficulties compelled us to do more for groundup initiatives that rose up to face the challenges head-on. 10 donors rallied together with $550,000 to launch the fund.

In 2021, as the situation stabilised, we turned our efforts to focus on recovery from the crisis. With support from the Community Foundation of Singapore, we launched Groundup@Sg as a second phase of SG Strong, supporting groundup initiatives that were helping to build more resilient communities on the ground.

The COVID-19 situation continues to evolve today. The fear that gripped us at the start of the crisis has given way to a new normal as our society adjusts and copes. Despite the unprecedented difficulties we have been facing, we continue to see an overwhelming outpouring of kindness, strength and resilience in our community. We are humbled and encouraged by the opportunity that The Majurity Trust has been given to support and enable the groundup initiatives to do good.

As we move forward, we remain certain that a flourishing groundup ecosystem is key to a resilient and crisis-ready Singapore, with community activators leading the way.

In 2023, with the support of GIC, we have evolved the SG Strong Fund into the SG Strong Fellowship, nurturing a network of groundup leaders ready to forge a new frontier for a thriving groundup community. 

#SGStrong Stories

Together we are stronger than Covid-19. Read and be inspired by what our grantees have done.
 
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Vulnerable Groups

The Achievers

“Although we can’t be there with them physically. We want...
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Vulnerable Groups

ONE Singapore

The team aims to produce 150 Strengthening Families Resource Pack...
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Elderly

Singapore Red Cross

This project provided Play@Home packs for children from 320 families....
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Elderly

Ring-A-Senior

Skye and his team at Project Audible Cheer aims to...
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Vulnerable Groups

The Innkeeper’s Project

Arya Vohra and his team hosted a virtual hackathon #CodeForCorona...
More Stories

List of Grantee Partners >

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Special Thanks

The Majurity Trust would like to thank the following philanthropists, foundations and corporate offices for giving to the SG Strong Fund. Their quick response allowed the ground-up initiatives to meet the urgent needs of the community during the COVID-19 crisis:

Seed Donors

Anthonia Hui and Leo Drago, Blue Cross Charitable Institution, Dr Mary Ann Tsao, GIC Private Limited, Kwee Family, Paige Parker and Jim Rogers, Phua Foundation, Terry Tan and Harris Zaidi, Woh Hup (Private) Limited, Yong Hon Kong Foundation

Other Donors

Adrian Chong Ho Seng, Bloomberg, GPTW Institute (Singapore), Nigel Wong, Prudential, Steve Tay, Syngenta Asia Pacific Pte Ltd, Anonymous Angel Donor

The Majurity Trust would also like to thank The Community Foundation of Singapore for their generous donation of $300,000 to kickstart Groundup@Sg, furthering the impact of ground-up efforts.

Groundup@Sg

A partnership between The Community Foundation of Singapore and The Majurity Trust. More than a year into the pandemic, ground-up groups in Singapore continue to step up and want to do more for the community. This $300K funding initiative is an extension of the SG Strong Fund to help ground-ups build capacity and strengthen their impact as part of the SG Strong Community. 

 

Applications for the Groundup@Sg funding initiative is now closed. 

Grant Panel

Overseeing the grant approval process is our distinguished grant committee:

Mr Harris Zaidi

Mr Harris Zaidi

Director, Arte Pro and SGStrong Donor

Mr Martin Tan

Mr Martin Tan

CEO, The Majurity Trust

Ms Donna Cheng

Ms Donna Cheng

Senior Director, Strategic Communications, The Majurity Trust

Ms Joyce Teo

Ms Joyce Teo

Deputy Chief Executive Officer, The Community Foundation of Singapore

#SGSTRONG

IN THE NEWS

Thank you to all our media friends and partners who helped to spread the word.

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Grantee Partners

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Frequently Asked Questions

1 What is the SG Strong Fund?

The SG Strong Fund was launched in February 2020 to support ground-up initiatives during the COVID-19 pandemic. In the initial fundraising round, we raised a total of $550,000 from 10 philanthropists, corporate and family foundations. This supported a total of 149 community-led initiatives, galvanised 10,615 dedicated volunteers and touched the lives of 196,359 beneficiaries.

2 What is Groundup@Sg?

Groundup@Sg is a $300K funding partnership initiative between The Majurity Trust and The Community Foundation of Singapore’s Sayang Sayang Fund to support ground-up teams in Singapore in their capacity-building efforts and strengthen their impact as part of the SG Strong Community.

3 Who’s eligible to apply for Groundup@Sg?

  • Applicants should be from ground-up teams. (i.e. volunteer-led and driven groups, unregistered groups)

  • Applicants should be at least 18 years old and above and residing in Singapore.

  • Applicants’ ground-up initiative should benefit local vulnerable communities.

  • Ground-up teams looking to build capacity and/or trial new approaches to serve the community.

4 What are the grant details?

Approved projects can receive funding of up to 90% of the actual project cost, capped at $7,000.

5 What expenses can be supported under Groundup@Sg?

  • Project-based expenses

  • Organisational development/capacity-building resources, i.e. productivity tools and software, volunteer learning workshops

  • Stipends to cover project management and relevant volunteer expenses, capped at 20% of approved funding

6 How can I apply for Groundup@Sg?

Submit a grant enquiry to indicate your interest and the TMT grants team will get back to you within 2 days to proceed with your application.

7 What is the approval timeline?

The outcome of the application will be shared within 1 month after the TMT grants team has clarified the proposals with applicants.

8 What are the conditions of the grant?

Grantees are required to submit a short report with proof of expenditure (i.e. receipts and invoices) within 2 weeks after the project has been completed.

9 How will the funding be disbursed?

Disbursements are made via bank transfer 5-10 working days after the Grant Agreement Form is signed. 50% will be given upfront and the remainder to be disbursed after the submission of the Project Completion Report.

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